Kmart Discontinues Nicki Minaj’s Collection Due To “Dramatic” Sales Decrease
Nicki Minaj’s partnership with Kmart will be coming to an end really soon. A representative has confirmed that the rapper’s clothing line will be discontinued due to a decrease in sales:
“Kmart is thrilled that we were the first retail partner to create a custom apparel line for Nicki Minaj. From the development of the line, to showcasing it in stores, to designing exclusive capsule collections, we have enjoyed a positive relationship with Nicki Minaj and her team over the last three years. As our partnership came to a close in 2016, we would like to thank Nicki Minaj for being a great partner and wish her continued success in her future endeavors.”
While it may have already been decided, the timing is very bad as it came RIGHT after the aftermath of Remy’s diss record toward the popular rap star titled shETHER.